/* ============================================================
   yarmakc.ru — единый файл стилей (лендинг + блог)
   Палитра: марсала #8E2F3C, графит #26262C, светлый фон #FBF8F6
   Правки цветов — здесь, в блоке :root ниже.
   ============================================================ */

:root{
  --paper:#FBF8F6;        /* основной светлый фон страницы */
  --white:#FFFFFF;
  --graphite:#26262C;     /* тёмный графит: шапка, акцентные секции */
  --graphite-2:#33333B;
  --ink:#2B2A30;          /* основной цвет текста */
  --muted:#6E6870;        /* второстепенный текст */
  --marsala:#8E2F3C;      /* основной акцент */
  --marsala-dark:#702432; /* hover / затемнение */
  --marsala-tint:#F5E9EB; /* светлая подложка акцента */
  --line:#E8E0DE;         /* тонкие линии-разделители */
  --line-dark:#3D3C45;    /* линии на тёмном фоне */
  --radius:12px;
  --w:1140px;             /* ширина контентной колонки */
  --shadow-sm:0 2px 10px rgba(43,42,48,.06);
  --shadow-md:0 14px 40px rgba(43,42,48,.10);
}

*,*::before,*::after{ box-sizing:border-box; }

html{ scroll-behavior:smooth; }

body{
  margin:0;
  background:var(--paper);
  color:var(--ink);
  font-family:"Inter",-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,Arial,sans-serif;
  font-size:17px;
  line-height:1.65;
  -webkit-font-smoothing:antialiased;
}

::selection{ background:var(--marsala); color:#fff; }

img,svg{ display:block; max-width:100%; }

a{ color:var(--marsala); text-decoration-thickness:1px; text-underline-offset:3px; }
a:hover{ color:var(--marsala-dark); }

:focus-visible{
  outline:2px solid var(--marsala);
  outline-offset:3px;
  border-radius:3px;
}

.wrap{ max-width:var(--w); margin:0 auto; padding:0 24px; }

h1,h2,h3{
  font-family:"Lora",Georgia,"Times New Roman",serif;
  font-weight:600;
  line-height:1.22;
  margin:0 0 .5em;
  letter-spacing:-.01em;
}
h1{ font-size:clamp(30px,4.6vw,54px); }
h2{ font-size:clamp(25px,3.2vw,38px); }
h3{ font-size:21px; }

p{ margin:0 0 1em; }

.eyebrow{
  display:inline-flex;
  align-items:center;
  gap:10px;
  font-size:13px;
  font-weight:600;
  letter-spacing:.14em;
  text-transform:uppercase;
  color:var(--marsala);
  margin-bottom:16px;
}
.eyebrow::before{
  content:"";
  width:26px;height:2px;
  background:var(--marsala);
  border-radius:2px;
}

.section{ padding:96px 0; }
.section-lead{ max-width:660px; color:var(--muted); font-size:18px; }

/* ---------- Появление при прокрутке (работает только при включённом JS) ---------- */
.js .reveal{
  opacity:0;
  transform:translateY(26px);
  transition:opacity .7s cubic-bezier(.2,.6,.2,1),transform .7s cubic-bezier(.2,.6,.2,1);
  transition-delay:var(--d,0s);
}
.js .reveal.in{ opacity:1; transform:none; }

/* ---------- Шапка ---------- */
.header{
  position:sticky;
  top:0;
  z-index:50;
  background:rgba(38,38,44,.92);
  backdrop-filter:blur(10px);
  -webkit-backdrop-filter:blur(10px);
  color:#fff;
  transition:box-shadow .25s;
}
.header.scrolled{ box-shadow:0 6px 24px rgba(20,20,26,.35); }
.header .wrap{
  display:flex;
  align-items:center;
  justify-content:space-between;
  gap:24px;
  min-height:70px;
  padding-top:10px;
  padding-bottom:10px;
}
.brand{
  display:flex;
  align-items:center;
  gap:12px;
  color:#fff;
  text-decoration:none;
  font-family:"Lora",Georgia,serif;
  font-size:19px;
  font-weight:600;
  letter-spacing:.01em;
  line-height:1.2;
}
.brand:hover{ color:#fff; }
.brand-mark{
  width:36px;height:36px;border-radius:50%;
  background:var(--marsala);
  display:grid;place-items:center;
  flex:none;
  box-shadow:0 0 0 3px rgba(142,47,60,.25);
}
.brand small{
  display:block;
  font-family:"Inter",sans-serif;
  font-size:11.5px;
  font-weight:400;
  color:#B9B4BE;
  letter-spacing:.03em;
  margin-top:2px;
}
.nav{ display:flex; gap:26px; }
.nav a{
  color:#D9D5DF;
  text-decoration:none;
  font-size:15px;
  padding:6px 0;
  position:relative;
}
.nav a::after{
  content:"";
  position:absolute; left:0; right:100%; bottom:0;
  height:2px; background:var(--marsala);
  transition:right .22s;
}
.nav a:hover{ color:#fff; }
.nav a:hover::after{ right:0; }
.header-contacts{
  display:flex;
  align-items:center;
  gap:20px;
}
.header-contacts a{
  color:#fff;
  text-decoration:none;
  font-size:15px;
  display:flex;
  align-items:center;
  gap:8px;
  white-space:nowrap;
}
.header-contacts a:hover{ color:#EBB9C1; }
.header-contacts svg{ width:16px;height:16px;flex:none; opacity:.75; }
.header-contacts .tel{ font-weight:600; font-size:16.5px; }

/* ---------- Hero ---------- */
.hero{
  padding:104px 0 88px;
  position:relative;
  overflow:hidden;
  background:
    radial-gradient(720px 480px at 86% 22%, rgba(142,47,60,.09), transparent 65%),
    radial-gradient(circle at 1px 1px, rgba(142,47,60,.10) 1px, transparent 1.6px) 0 0/26px 26px,
    var(--paper);
}
.hero::before{
  content:"";
  position:absolute; inset:0;
  background:linear-gradient(180deg, var(--paper) 0%, rgba(251,248,246,0) 30%, rgba(251,248,246,0) 60%, var(--paper) 100%);
  pointer-events:none;
}
.hero .wrap{
  position:relative;
  display:grid;
  grid-template-columns:minmax(0,1.5fr) minmax(0,1fr);
  gap:48px;
  align-items:center;
}
.hero h1 em{ font-style:normal; color:var(--marsala); position:relative; }
.hero-sub{
  font-size:19px;
  color:var(--muted);
  max-width:580px;
  margin:20px 0 32px;
}
.cta-row{ display:flex; gap:14px; flex-wrap:wrap; }
.btn{
  display:inline-flex;
  align-items:center;
  gap:10px;
  padding:15px 28px;
  border-radius:var(--radius);
  font-size:16.5px;
  font-weight:600;
  text-decoration:none;
  border:1.5px solid transparent;
  transition:background-color .18s,color .18s,border-color .18s,transform .18s,box-shadow .18s;
}
.btn svg{ width:17px;height:17px; }
.btn-primary{
  background:var(--marsala); color:#fff;
  box-shadow:0 10px 24px rgba(142,47,60,.28);
}
.btn-primary:hover{
  background:var(--marsala-dark); color:#fff;
  transform:translateY(-2px);
  box-shadow:0 14px 30px rgba(142,47,60,.32);
}
.btn-ghost{ border-color:var(--graphite); color:var(--graphite); }
.btn-ghost:hover{ background:var(--graphite); color:#fff; transform:translateY(-2px); }
.hero-note{
  margin-top:24px;
  font-size:14.5px;
  color:var(--muted);
  max-width:520px;
}

/* Фирменный знак — «печать» */
.seal{
  justify-self:center;
  width:min(320px,70vw);
  aspect-ratio:1;
  position:relative;
  filter:drop-shadow(0 18px 40px rgba(142,47,60,.16));
}
.seal-ring{ animation:spin 46s linear infinite; transform-origin:50% 50%; }
@keyframes spin{ to{ transform:rotate(360deg); } }
.seal-center{
  position:absolute; inset:0;
  display:grid; place-items:center;
}
.seal-center svg{ width:34%; height:auto; }

/* ---------- Блок цифр ---------- */
.signals{
  border-top:1px solid var(--line);
  border-bottom:1px solid var(--line);
  background:var(--white);
  position:relative;
}
.signals .wrap{
  display:grid;
  grid-template-columns:repeat(4,1fr);
}
.signal{
  padding:44px 28px;
  border-left:1px solid var(--line);
}
.signal:first-child{ border-left:0; }
.signal b{
  display:block;
  font-family:"Lora",Georgia,serif;
  font-size:44px;
  font-weight:600;
  color:var(--marsala);
  line-height:1.1;
  margin-bottom:8px;
  font-variant-numeric:tabular-nums;
}
.signal span{ color:var(--muted); font-size:15.5px; line-height:1.5; display:block; }

/* ---------- Что входит ---------- */
.scope-grid{
  display:grid;
  grid-template-columns:repeat(3,1fr);
  gap:24px;
  margin-top:48px;
}
.scope-card{
  background:var(--white);
  border:1px solid var(--line);
  border-radius:var(--radius);
  padding:30px 26px;
  transition:transform .22s,box-shadow .22s,border-color .22s;
}
.scope-card:hover{
  transform:translateY(-5px);
  box-shadow:var(--shadow-md);
  border-color:rgba(142,47,60,.35);
}
.scope-card .icon{
  width:48px;height:48px;
  border-radius:13px;
  background:var(--marsala-tint);
  display:grid;place-items:center;
  margin-bottom:18px;
}
.scope-card .icon svg{ width:23px;height:23px; color:var(--marsala); }
.scope-card h3{ font-size:18.5px; margin-bottom:8px; }
.scope-card p{ margin:0; color:var(--muted); font-size:15.5px; }
.scope-footnote{
  margin-top:34px;
  padding:24px 28px;
  background:var(--marsala-tint);
  border-left:4px solid var(--marsala);
  border-radius:0 var(--radius) var(--radius) 0;
  font-size:16px;
  max-width:840px;
}
.scope-footnote p{ margin:0; }

/* ---------- Сравнение (тёмная секция) ---------- */
.compare{
  background:
    radial-gradient(640px 420px at 12% 8%, rgba(142,47,60,.16), transparent 60%),
    var(--graphite);
  color:#EDEAF0;
}
.compare .eyebrow{ color:#E1A0AB; }
.compare .eyebrow::before{ background:#E1A0AB; }
.compare h2{ color:#fff; }
.compare .section-lead{ color:#B9B4BE; }
.compare-grid{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:26px;
  margin-top:48px;
}
.compare-col{
  border:1px solid var(--line-dark);
  border-radius:var(--radius);
  padding:32px 30px;
  position:relative;
}
.compare-col.win{
  background:linear-gradient(160deg, #9A3542, var(--marsala) 55%, var(--marsala-dark));
  border-color:transparent;
  box-shadow:0 24px 60px rgba(0,0,0,.35);
}
.compare-badge{
  position:absolute; top:-13px; right:24px;
  background:#fff; color:var(--marsala);
  font-size:12px; font-weight:700;
  letter-spacing:.08em; text-transform:uppercase;
  padding:5px 12px; border-radius:999px;
}
.compare-col h3{ color:#fff; margin-bottom:18px; font-size:19px; }
.compare-col ul{ margin:0; padding:0; list-style:none; }
.compare-col li{
  padding:12px 0 12px 30px;
  position:relative;
  border-top:1px solid rgba(255,255,255,.10);
  font-size:15.5px;
  line-height:1.5;
}
.compare-col li:first-child{ border-top:0; }
.compare-col li::before{
  content:"";
  position:absolute; left:0; top:18px;
  width:16px;height:16px;
  background-repeat:no-repeat;
  background-size:contain;
}
.compare-col.lose li::before{
  background-image:url('data:image/svg+xml;utf8,<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 16 16"><path d="M4 4l8 8M12 4l-8 8" stroke="%23948E9C" stroke-width="2" stroke-linecap="round"/></svg>');
}
.compare-col.win li::before{
  background-image:url('data:image/svg+xml;utf8,<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 16 16"><path d="M3 8.5l3.5 3.5L13 5" stroke="%23fff" stroke-width="2" fill="none" stroke-linecap="round" stroke-linejoin="round"/></svg>');
}
.compare-note{
  margin-top:32px;
  color:#B9B4BE;
  font-size:15.5px;
  max-width:760px;
}
.compare-note p{ margin:0; }

/* ---------- Этапы ---------- */
.steps{ counter-reset:step; margin:48px 0 0; padding:0; list-style:none; max-width:840px; }
.steps li{
  counter-increment:step;
  position:relative;
  padding:0 0 36px 78px;
}
.steps li::before{
  content:counter(step,decimal-leading-zero);
  position:absolute; left:0; top:-2px;
  width:50px;height:50px;
  border-radius:50%;
  background:var(--white);
  border:1.5px solid var(--marsala);
  color:var(--marsala);
  font-family:"Lora",Georgia,serif;
  font-weight:600;
  font-size:17px;
  display:grid;place-items:center;
  box-shadow:var(--shadow-sm);
}
.steps li::after{
  content:"";
  position:absolute; left:25px; top:54px; bottom:6px;
  width:1px;
  background:linear-gradient(var(--line), var(--line) 60%, transparent);
}
.steps li:last-child{ padding-bottom:0; }
.steps li:last-child::after{ display:none; }
.steps h3{ font-size:19px; margin-bottom:6px; }
.steps p{ margin:0; color:var(--muted); font-size:16px; max-width:660px; }
.steps .tag{
  display:inline-block;
  margin-left:10px;
  vertical-align:2px;
  font-family:"Inter",sans-serif;
  font-size:11.5px;
  font-weight:600;
  letter-spacing:.06em;
  text-transform:uppercase;
  color:var(--marsala);
  background:var(--marsala-tint);
  border-radius:999px;
  padding:3px 10px;
}

/* ---------- FAQ ---------- */
.faq{ background:var(--white); border-top:1px solid var(--line); border-bottom:1px solid var(--line); }
.faq-list{ margin-top:40px; max-width:880px; }
.faq-item{ border-bottom:1px solid var(--line); }
.faq-item summary{
  cursor:pointer;
  list-style:none;
  padding:23px 44px 23px 0;
  font-family:"Lora",Georgia,serif;
  font-size:19px;
  font-weight:600;
  position:relative;
  transition:color .18s;
}
.faq-item summary::-webkit-details-marker{ display:none; }
.faq-item summary::after{
  content:"";
  position:absolute; right:4px; top:50%;
  width:14px;height:14px;
  margin-top:-7px;
  background:url('data:image/svg+xml;utf8,<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14"><path d="M7 1v12M1 7h12" stroke="%238E2F3C" stroke-width="2" stroke-linecap="round"/></svg>') no-repeat center/contain;
  transition:transform .2s;
}
.faq-item[open] summary::after{ transform:rotate(45deg); }
.faq-item summary:hover{ color:var(--marsala); }
.faq-body{ padding:0 0 24px; color:var(--muted); max-width:780px; overflow:hidden; }
.faq-body p{ margin:0 0 .8em; }
.faq-body p:last-child{ margin-bottom:0; }

/* ---------- Блог на лендинге (карусель) ---------- */
.blog-preview{ overflow:hidden; }
.blog-preview .section-head{
  display:flex;
  align-items:flex-end;
  justify-content:space-between;
  gap:24px;
  flex-wrap:wrap;
}
.blog-preview .section-head > div{ max-width:660px; }
.carousel{ position:relative; margin-top:44px; }
.carousel-track{
  display:grid;
  grid-auto-flow:column;
  grid-auto-columns:minmax(320px,420px);
  gap:24px;
  overflow-x:auto;
  scroll-snap-type:x mandatory;
  padding:6px 6px 22px;
  margin:-6px -6px 0;
  scrollbar-width:none;
}
.carousel-track::-webkit-scrollbar{ display:none; }
.carousel-track .post-card{ scroll-snap-align:start; }
.carousel-nav{
  display:flex;
  gap:10px;
}
.carousel-btn{
  width:46px;height:46px;
  border-radius:50%;
  border:1.5px solid var(--graphite);
  background:transparent;
  color:var(--graphite);
  cursor:pointer;
  display:grid;place-items:center;
  transition:background-color .18s,color .18s,transform .18s;
}
.carousel-btn:hover{ background:var(--graphite); color:#fff; transform:translateY(-2px); }
.carousel-btn svg{ width:18px;height:18px; }

/* карточки статей — общие для карусели и раздела блога */
.post-card{
  background:var(--white);
  border:1px solid var(--line);
  border-radius:var(--radius);
  padding:30px;
  display:flex;
  flex-direction:column;
  transition:transform .22s,box-shadow .22s,border-color .22s;
}
.post-card:hover{
  transform:translateY(-5px);
  box-shadow:var(--shadow-md);
  border-color:rgba(142,47,60,.35);
}
.post-card time{
  font-size:13px;
  color:var(--muted);
  letter-spacing:.06em;
  text-transform:uppercase;
}
.post-card h3, .post-card h2{ font-size:21px; margin:10px 0 10px; line-height:1.3; }
.post-card h3 a, .post-card h2 a{ color:var(--ink); text-decoration:none; }
.post-card h3 a:hover, .post-card h2 a:hover{ color:var(--marsala); }
.post-card p{ margin:0 0 18px; color:var(--muted); font-size:15.5px; flex:1; }
.post-more{
  display:inline-flex;
  align-items:center;
  gap:7px;
  font-weight:600;
  font-size:15px;
  text-decoration:none;
}
.post-more svg{ width:15px;height:15px; transition:transform .18s; }
.post-more:hover svg{ transform:translateX(3px); }

/* ---------- Контакты ---------- */
.contact .wrap{
  display:grid;
  grid-template-columns:minmax(0,1.2fr) minmax(0,1fr);
  gap:56px;
  align-items:start;
}
.contact-card{
  background:var(--white);
  border:1px solid var(--line);
  border-radius:var(--radius);
  padding:36px 34px;
  box-shadow:var(--shadow-md);
}
.contact-line{
  display:flex;
  align-items:center;
  gap:14px;
  padding:15px 0;
  border-top:1px solid var(--line);
  font-size:18px;
}
.contact-line:first-of-type{ border-top:0; padding-top:0; }
.contact-line svg{ width:20px;height:20px;color:var(--marsala);flex:none; }
.contact-line a{ text-decoration:none; font-weight:600; color:var(--ink); }
.contact-line a:hover{ color:var(--marsala); }
.contact-req{
  margin-top:22px;
  padding-top:18px;
  border-top:1px solid var(--line);
  font-size:14px;
  color:var(--muted);
  line-height:1.7;
}
.contact-req p{ margin:0; }

/* ---------- Футер ---------- */
.footer{
  background:var(--graphite);
  color:#B9B4BE;
  padding:56px 0 34px;
  font-size:14.5px;
}
.footer-grid{
  display:grid;
  grid-template-columns:1.4fr 1fr 1.2fr;
  gap:40px;
  padding-bottom:36px;
  border-bottom:1px solid var(--line-dark);
}
.footer .brand{ margin-bottom:14px; }
.footer-tagline{ max-width:320px; font-size:14.5px; line-height:1.6; }
.footer h4{
  color:#fff;
  font-family:"Inter",sans-serif;
  font-size:13px;
  font-weight:600;
  letter-spacing:.1em;
  text-transform:uppercase;
  margin:0 0 16px;
}
.footer ul{ margin:0; padding:0; list-style:none; }
.footer li{ margin-bottom:9px; }
.footer a{ color:#D9D5DF; text-decoration:none; }
.footer a:hover{ color:#EBB9C1; }
.footer-bottom{
  padding-top:22px;
  display:flex;
  justify-content:space-between;
  gap:16px;
  flex-wrap:wrap;
  font-size:13.5px;
  color:#8F8A97;
}
.footer-bottom p{ margin:0; }

/* ---------- Блог: список и статьи ---------- */
.page-hero{
  background:
    radial-gradient(560px 380px at 82% 10%, rgba(142,47,60,.18), transparent 60%),
    var(--graphite);
  color:#fff;
  padding:76px 0 64px;
}
.page-hero .eyebrow{ color:#E1A0AB; }
.page-hero .eyebrow::before{ background:#E1A0AB; }
.page-hero h1{ color:#fff; margin-bottom:14px; }
.page-hero p{ color:#B9B4BE; max-width:640px; margin:0; font-size:18px; }
.page-hero time{
  display:block;
  font-size:13px;
  color:#B9B4BE;
  letter-spacing:.06em;
  text-transform:uppercase;
  margin-bottom:16px;
}
.page-hero .back{
  display:inline-flex;
  align-items:center;
  gap:8px;
  color:#D9D5DF;
  text-decoration:none;
  font-size:15px;
  margin-bottom:26px;
}
.page-hero .back:hover{ color:#EBB9C1; }
.page-hero .back svg{ width:15px;height:15px; }

.post-list{
  display:grid;
  grid-template-columns:repeat(auto-fill,minmax(320px,1fr));
  gap:24px;
  padding:64px 0 96px;
}

.article-body{ padding:64px 0 96px; }
.article-inner{ max-width:760px; }
.article-inner > p:first-child{ font-size:19px; color:var(--ink); }
.article-inner h2{ font-size:25px; margin:1.7em 0 .55em; }
.article-inner ul{ padding-left:22px; }
.article-inner li{ margin-bottom:.45em; }
.article-cta{
  margin-top:56px;
  background:var(--marsala-tint);
  border-left:4px solid var(--marsala);
  border-radius:0 var(--radius) var(--radius) 0;
  padding:30px 32px;
}
.article-cta h2{ margin:0 0 10px; font-size:22px; }
.article-cta p{ margin-bottom:20px; color:var(--ink); }

/* ---------- Ограничение анимаций ---------- */
@media (prefers-reduced-motion:reduce){
  html{ scroll-behavior:auto; }
  *,*::before,*::after{ animation:none !important; transition:none !important; }
  .js .reveal{ opacity:1; transform:none; }
}

/* ---------- Адаптив ---------- */
@media (max-width:1060px){
  .nav{ display:none; }
}
@media (max-width:960px){
  .section{ padding:68px 0; }
  .hero{ padding:68px 0 60px; }
  .hero .wrap{ grid-template-columns:1fr; }
  .seal{ display:none; }
  .signals .wrap{ grid-template-columns:1fr 1fr; }
  .signal{ border-left:0; border-top:1px solid var(--line); }
  .signal:nth-child(-n+2){ border-top:0; }
  .signal:nth-child(even){ border-left:1px solid var(--line); }
  .scope-grid{ grid-template-columns:1fr 1fr; }
  .compare-grid{ grid-template-columns:1fr; }
  .contact .wrap{ grid-template-columns:1fr; gap:36px; }
  .footer-grid{ grid-template-columns:1fr 1fr; }
  .carousel-track{ grid-auto-columns:minmax(290px,340px); }
}
@media (max-width:600px){
  body{ font-size:16px; }
  .scope-grid{ grid-template-columns:1fr; }
  .signals .wrap{ grid-template-columns:1fr; }
  .signal{ border-left:0 !important; border-top:1px solid var(--line); padding:28px 4px; }
  .signal:first-child{ border-top:0; }
  .steps li{ padding-left:64px; }
  .header .wrap{ flex-wrap:wrap; justify-content:center; text-align:center; }
  .header-contacts{ flex-wrap:wrap; justify-content:center; }
  .footer-grid{ grid-template-columns:1fr; gap:28px; }
  .carousel-track{ grid-auto-columns:86%; }
}